outline for Compare-and-contrast

Compare-and-contrast essay
Block organization


Demand for retail goods in China and United States

Thesis statement:
The demand for retail goods in China and that in United states share three main differences and three main similiarities.

Fact:Culture gaps and living standard differnces cause the marketing and consuming conservation concentrated on different inportances in China and United states.


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1.Differences:
Topic sentences:
The differences related to the utility of consuming between China and United States mainly concentrate on increased variety of options, location of shopping mall and customers’ consumer perference.

Supporting details:

United state: environmental friendly products (concentrate on recycling and deposited)
China: profitable product (concentrate on price and quantity ratio)

United state: mall located on the outside of the country or city (size of the mall—huge)
China: mall located in central of the city (crowded and most developed places, size small)

United state: customers consider more about the brand and the quality
China: customers consider more about price value and convenient for using


2.Similarity
Topic sentences:
However, variable shopping ways, marketing stimulated stateges and the effect of brand exploration are almost the same in China and in United States.


Supporting details:
online shopping available (variable ways for shopping)
Discount and on sales for seasons
Products spread global (options)